During the course of his 24-year career, MacMillan has provided counsel to many of the country’s leading financial services and law firms, as well as leading financial technology innovators. In 1996, he directed the media relations campaign for Dow Jones/The Wall Street Journal in celebrating the 100th anniversary of the Dow Jones Industrial Average, an event which generated worldwide press coverage.
Prior to founding MacMillan Communications, MacMillan was a managing director at a mid-sized New York-based public relations firm, where he headed the financial services group. He began his career at Makovsky & Company where in 1986 he led the firm’s team in publicizing the New York City Marathon’s first-ever use of computer-generated postcards to distribute race results to more than 20,000 marathoners. MacMillan later moved on to the corporate group at Manning, Selvage & Lee, then one of the top five public relations agencies in the world.
In addition to his client work, MacMillan’s articles and opinion pieces on communications topics have appeared in a number of publications including The New York Times, HedgeWorld, Mutual Fund Market News and the Raleigh News and Observer.
MacMillan is a 1979 graduate of the University of North Carolina at Chapel Hill.
Chris Sullivan specializes in developing and executing targeted media campaigns designed to build brand awareness and promote key issues.
Since first entering public relations in 1998, Sullivan has provided counsel and managed media relations campaigns for a diverse array of clients including Wal-Mart and the four major North American sports leagues. For three years Sullivan worked in-house at First Investors Corporation, a $5 billion mutual fund company and life insurance provider.
Prior to joining MacMillan, Sullivan was the communications manager for the New York Regional Association of Grantmakers (NYRAG), a membership organization representing the largest concentration of philanthropic capital in the world. He was responsible for handling NYRAG’s public, media and government relations projects, writing and editing policy alerts, newsletters and bylined articles.
At MacMillan, Sullivan works closely with the firm’s clients to monitor industry coverage and trends, and has developed relationships with key reporters at top-tier and vertical outlets resulting in placements in The Wall Street Journal, American Lawyer, Barron’s, and CNN.
Sullivan graduated from The Johns Hopkins University with a B.A. in English. He earned a Master’s degree in liberal studies from The New School.
Aaron Siegel complements the MacMillan Communications team with his strong background in financial news.
Prior to joining MacMillan, Siegel was a reporter at Crain’s InvestmentNews, a leading publication covering the financial services industry, where he produced multiple daily breaking news stories and authored articles about financial planning issues. Siegel covered the Exchange Traded Funds (ETFs) industry, mutual funds and other financial products as well as general economic news.
Prior to that, he was a reporter for Institutional Investor News, where he reported on the commercial real estate market.
Siegel received a B.A. in Business Journalism at the Baruch College-City University of New York.